Triesen FL/ Reith near Seefeld AT, July 01, 2025. EasyMotion Tec AG is strengthening its management team: Dominic Heilig takes over the position of Chief Revenue Officer (CRO) for the subsidiary EasyMotionSkin Tec GmbH with immediate effect. In this role, he is responsible for all sales and marketing-related activities of the company. The aim is to further accelerate growth and sustainably expand EasyMotionSkin's position as a leading provider of innovative EMS technology.
“I want to drive healthy and sustainable growth,” explains Heilig. “For this, it is important for me to set clear priorities, implement them consistently and work closely with the team. My goal is to make better use of existing potential and at the same time actively develop new market opportunities. ”
Heilig will strategically focus on expanding key account management and developing long-term partnerships. In parallel, existing sales channels are to be optimized and the product portfolio is to be specifically sharpened.
“EasyMotionSkin provides an excellent basis for this,” continues Heilig. “The brand has been established on the market for many years, enjoys an excellent reputation and has a product that has proven itself in daily use. This creates a strong basis for trusting and successful relationships with existing and new partners. ”
Heilig also sets clear priorities at the operational level: efficient processes, transparent responsibilities and close integration of marketing and sales. In future, decisions should be made even more data-based and based on measurable results — always in close coordination with customers and market partners.
“I am impressed by the combination of substance and development potential,” says Heilig. “EasyMotionSkin is an experienced provider with an established structure, established products and a highly motivated team. At the same time, there is plenty of room for innovation and development. I am particularly looking forward to creating new impulses together with the team and actively shaping the next growth steps. ”
Dominic Heilig has extensive experience in developing international sales structures. Among other things, he worked as Sales Director at schwa-medico GmbH. In recent years, he has been responsible for building scalable go-to-market concepts, opening up new markets and developing strategic partnerships — particularly in the area of products that require explanation and innovation-driven business models.
He receives support from the two experienced sales professionals Benjamin de Wolff and Björn Höllmüller, who join the company together with him. Both have many years of experience in setting up and expanding national and international key account and dealer structures. With their expertise in complex sales processes and their distinctive customer orientation, they will make a significant contribution to further strengthening EasyMotionSkin's market penetration and opening up new growth potential.
About EasyMotionSkin
As the “smallest gym in the world”, the EasyMotionSkin training system impresses private and business customers. Patented dry electrodes in an EMS suit are controlled via an app with user programs, stimulate up to 90% of body muscles with low-frequency electrical impulses and ensure muscle maintenance and muscle development, performance enhancement, optimal training effects, well-being and regeneration. Thanks to the wireless application, EasyMotionSkin is ideal for combining with other sports or activities. Whether it's metabolism to boost metabolism, a relaxation program for relaxation and regeneration, or endurance mode, for example while running or doing housework — EMS applications consume more calories and are more efficient than classic workouts. EasyMotionSkin is a premium product, developed and produced in Germany.
Press contact:
Dr. Ricki Weiss
+436642130391
office@rickiweiss.com